SEO
Get found for your services in Surrey. Search insights guide your ads and show which pages need work.
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Remove friction from your pages so more SEO and ad visitors take the next step.
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Make your business easier to understand in AI search. Clear service information also strengthens your SEO pages.
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SEO services in Surrey, BC: 5 moves, no waiting
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Show us your business. We look for search gaps and missed opportunities to win enquiries.
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Tested scripts plus AI tools speed site changes while typical agencies take weeks.
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We build search-focused pages for Surrey buyers looking for what you sell.
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Once your campaign is live, check rankings, leads, spend and changes in Glass Box Portal.
Case study
8 to 53 leads: 1 Surrey cabinet maker
Over 12 months, we fixed catalogue indexing, clarified service intent and published evidence of Surrey installations.
SEOLocal SEOKitchen cabinet manufacturing & installationSurrey, BC12 months
Surrey kitchen cabinet maker
8→53organic leads per monthCRM-verified forms + calls; same month year over year
Increased monthly organic leads from 8 to 53 by fixing cabinet catalogue indexing, separating service intent and publishing Surrey installation evidence.
Organic leads / month2024–2025 year before
- 146 galleries made crawlable
- 23 competing pages consolidated
- 34 neighbourhood hubs live
- 416 buying guides published
Organic leads / mo8 → 53+562%
Organic sessions / mo400 → 1,600+300%
Organic lead conversion rate2% → 3.3%+65%
Non-brand organic clicks / mo250 → 1,250+400%
Keywords in top 1012 → 60+400%
Map Pack top 3 (of 60)5 → 25+400%
- 8 verified organic enquiries from 400 monthly sessions: 2% conversion.
- 1,240 indexed finish-filter URLs competed with 18 cabinet collection pages.
- 3 pages targeted kitchen cabinets Surrey without distinct service intent.
- 46 project galleries hid installation captions behind AJAX requests.
- 5 of 60 fixed Surrey grid points reached Map Pack top 3.
Finish swatches changed collection canonicals
Swatch AJAX overwrote canonical tags with filter URLs; fixed 18 collection canonicals and removed filter URLs from sitemaps.
18 collections consolidatedInstallation captions vanished without JavaScript
Gallery captions loaded only after thumbnail clicks; rendered captions and project links in initial HTML across 46 galleries.
46 galleries made crawlableProject pagination canonicalised to page 1
Theme reused the archive root canonical; added self-canonicals and crawlable pagination links across 9 archive pages.
32 projects rediscovered| Oct ’24 | 2 | CRM-reconciled form and call sources established organic lead baselines |
| Oct–Nov ’24 | 1,240 → 36 | indexed filter URLs reduced through canonical and crawl controls |
| Nov ’24 | 46 | project galleries rebuilt with server-rendered captions and service links |
| Dec ’24 | 3 → 1 | competing cabinet service pages consolidated with redirects |
| Jan–Feb ’25 | 12 | cabinet style, refacing and installation intent pages rebuilt |
| Mar–Apr ’25 | 4 | Surrey neighbourhood hubs published with installation evidence |
| May–Jun ’25 | 180 | contextual links connected projects, cabinet collections and service pages |
| Jul–Sep ’25 | 16 | competitor-gap guides published on measurements, materials and installation preparation |
NewtonDetached homes and secondary suites
6 installation examples distinguished main kitchens from suite kitchenettes
CloverdaleHeritage buildings within the historic town centre
3 renovation examples documented cabinet dimensions and retained interior features
FleetwoodTownhouses with strata-specific alteration requirements
1 pre-installation checklist prompted owners to confirm strata approval requirements
South Surrey / Morgan CrossingStrata apartments with shared access and delivery arrangements
4 project studies documented lift bookings, access measurements and delivery planning
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Get A Free AuditMarket data
120K searches. Who gets the calls?
Ahrefs and Keyword Planner report 120K monthly service searches in 6 business types. Find your gaps in a free audit.
120K
service searches a month across 6 business types
1,200 deduplicated commercial keywords targeting Surrey
Ahrefs + Keyword Planner2.3
mobile screens before the first organic result
Median across 240 commercial SERPs; ads and Map Pack included
QliqQliq SERP capture30%
of after-hours mystery calls went unanswered
18 of 60 businesses; 10 per business type, 6–9 pm weekdays
QliqQliq mystery-shopper test22%
of service pages include Surrey neighbourhood-specific information
132 of 600 pages; requires local service details beyond a place-name list
QliqQliq crawl| Business type | Searches / mo | Avg CPC | Cost per lead | Top-10 ref. domains | Top-10 words | AI Overview |
|---|---|---|---|---|---|---|
| Renovation | 24,000 | $12 | $120 | 85 | 1,500 | 25% |
| Landscaping | 18,000 | $8 | $80 | 60 | 1,100 | 30% |
| Dental clinics | 30,000 | $16 | $100 | 120 | 1,600 | 20% |
| Law firms | 20,000 | $28 | $175 | 170 | 2,000 | 15% |
| Auto detailing / ceramic coating | 12,000 | $5 | $50 | 40 | 1,000 | 10% |
| Realtors | 16,000 | $7 | $100 | 140 | 1,400 | 5% |
120,000 searches total; 40 SERPs per type. CPC is click-weighted; lead costs are spend divided by enquiries, not booked jobs. Referring domains and words are medians. Source: Ahrefs, Keyword Planner, DataForSEO, QliqQliq Ads accounts
Surrey service queriesAll client niches
Position 1: 14.8% versus 27.1%, a 12.3-point gap. Non-brand mobile queries; ads and Map Pack commonly precede organic listings. Source: GSC of client sites: 6 Surrey service businesses versus 24 baseline sites, 12 months
Reviews among Map Pack top-3 businesses
Reviews: median for sampled top-3 profiles, equally weighted across 6 business types; not a ranking threshold. Firms: deduplicated profiles assigned to 1 community; total 3,600. Source: QliqQliq Maps grid scan, 49 points per community; community names: City of Surrey.
76%
of non-brand organic clicks come from phones
GSC of client sites, 6 businesses26%
of commercial queries include Surrey, a neighbourhood or near-me modifier
Ahrefs, 312 of 1,200 keywords+36%
drainage searches during October–March versus April–September
Keyword Planner, 24 months; seasonal context: Environment and Climate Change Canada climate normals.15%
of sampled demand uses Punjabi-language terms, 10%, or Chinese-language terms, 5%
Keyword Planner, deduplicated query-language classification1.5×
enquiry rate on Punjabi-language pages versus matched English pages
Client analytics + enquiry tracking, 6 businesses; 9% versus 6% across matched sessions90%
of commercial SERPs display a Map Pack
QliqQliq SERP capture, 216 of 240 SERPs75%
of commercial SERPs display ads above organic results
QliqQliq SERP capture, 180 of 240 SERPs6.5 / 10
top-10 results belong to service businesses rather than directories, publishers or platforms
QliqQliq SERP capture, 1,560 of 2,400 result slots17.5%
of sampled commercial queries trigger an AI Overview
DataForSEO, 42 of 240 SERPs210
referring domains per top-3 service-business page, median
Ahrefs1,450
words per top-10 service page, pooled median
QliqQliq crawl, 600 pages30%
of sampled service pages publish a starting price or fee range
QliqQliq crawl, 180 of 600 pages18%
of renovation pages explain Surrey building-permit steps
QliqQliq crawl, 18 of 100 renovation pages; context: City of Surrey building permits.22%
of service pages include Surrey neighbourhood-specific information
QliqQliq crawl, 132 of 600 pages; community names checked against City of Surrey.40%
of sampled origins with field data pass all 3 mobile Core Web Vitals
Chrome UX Report, 40 of 100 eligible origins60/35/5
% of enquiries through calls, forms and chat, respectively
Call tracking + form and chat logs, 600 calls, 350 forms, 50 chats6.25%
organic session-to-enquiry rate: 1,000 enquiries from 16,000 sessions
Client analytics + call tracking, 6 businesses34%
of enquiries arrive outside Monday–Friday, 9 am–5 pm
Call tracking + enquiry logs, 340 of 1,000 enquiries5 h 40 m
median first response among 45 answered mystery form enquiries
QliqQliq mystery-shopper test, 60 businesses25%
of mystery form enquiries receive no response within 2 business days
QliqQliq mystery-shopper test, 15 of 60 enquiriesMethod: 1,200 keywords · 240 commercial SERPs · 600 top-10 pages · 60 mystery calls · 60 form enquiries · 6 client sites · CAD throughout. Public benchmarks retain their stated dates. · Updated Q3 2026
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In Glass Box Portal, see rankings, leads, spend and change history 24/7. No chasing your agency for an update.
Who does the work
1 team. Your results, not a jargon lesson.
Anton Kovalchuk, Lena, our CMO, developers and SEO and PPC specialists work together. Track calls, leads and revenue the campaign aims to generate. You don't need to learn our tech.
Toronto office, 123 Edward StSEO, PPC, dev in one team
Anton KovalchukFounder
LenaHead of social media
Get answers. Then get moving.
What do your SEO services in Surrey, BC include?
We tackle technical problems, build search-focused service pages and track enquiries. SEO also works with Google Ads, conversion improvements and AI-search visibility; insights from each channel inform the others.
How soon will I see results?
Tested scripts plus AI tools deliver fixes and pages within hours or days. Visibility and leads take longer to change; timelines vary by market, competition and site.
What does Surrey SEO cost?
Your site, competition and required work determine pricing. Your free audit sets priorities; we'll review the plan and price together.
Do you guarantee rankings?
No. We don't guarantee search rankings. Our focus is calls, leads and revenue; check campaign work and results in your Glass Box Portal.
Will you take on my direct competitor?
No. We take on one major business in each niche and region, and we don't serve direct competitors. Before starting, we'll review your niche and region.
What changed for a Surrey cabinet maker?
In 12 months, organic leads grew from 8 to 53 per month. Monthly organic sessions went from 400 to 1,600, non-brand clicks from 250 to 1,250, and top-10 keywords from 12 to 60. Organic lead conversion rose from 2% to 3.3%.
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Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Don't let their van get there first.
Find the Surrey search gaps sending your next customer elsewhere. Start with a free audit.
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