Strategy, content and ads reach decision-makers. Buyer feedback sharpens your pages and search messaging.
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One connected team
LinkedIn marketing services in Canada: 1 team, 4 lead paths
Conversion
Landing-page fixes turn visits into enquiries. Lead feedback steers LinkedIn and Google Ads towards better prospects.
Google Ads
Reach buyers searching now. Search insights sharpen LinkedIn messages; shared landing pages work harder.
SEO + AI search
Build visibility when buyers research. Your search presence backs up the expertise they see on LinkedIn.
Stop waiting
5 moves. Less waiting for your next lead.
1. Find the leaks
We inspect your LinkedIn strategy, content, landing pages and ads for gaps costing you leads.
2. Spot SEO problems fast
QUIQ Pixel finds technical SEO issues in hours, freeing the team to get moving.
3. Ship instead of scheduling
Our scripts and AI tools get fixes and pages live in hours or days, not weeks.
4. See your money at work
Your Glass Box Portal tracks rankings, leads, spend and every change we make.
5. Chase buyers, not jobseekers
For 24 Hour Labour & Brokers, qualified employer leads grew from 8 to 58 per month.
Case study
8 → 58 qualified employer leads monthly
In 12 months, Toronto’s 24 Hour Labour & Brokers used LinkedIn targeting, CRM feedback and staffing pages to reach more employers.
Social AdsStaffing agency: temporary labour and employer recruitmentToronto, ON12 months
24 Hour Labour & Brokers
8→58Qualified employer leads / month+625%; $4,000 CAD monthly spend at both endpoints; CRM-deduplicated employer enquiries
Increased qualified employer leads 8 → 58 through LinkedIn decision-maker targeting, staffing landing pages and CRM conversion feedback; excluded jobseekers from bidding signals.
Qualified employer leads / month2025–2025 year before
- 13 employer landing pages
- 218 Sponsored Content creatives
- 34 targeting dimensions
- 42 campaigns: conversion bidding
Qualified employer leads / month8 → 58+625%
Paid sessions / month400 → 800+100%
Qualified leads / paid session2% → 7.2%+260%
Qualified leads / $1,000 CAD2 → 14+600%
Employer meetings / month4 → 29+625%
Staffing orders / month2 → 10+400%
- 8 qualified December employer leads from 400 paid sessions; 2% conversion rate.
- $4,000 CAD December spend; 2 qualified employer leads per $1,000.
- 45% of 40 audited enquiries came from jobseekers, not employers.
- 3 staffing segments shared 1 employer landing page.
- 2 conversion sources lacked shared event IDs; baseline rebuilt from CRM records.
Insight Tag and API counted twice
Browser and server events lacked shared identifiers; assigned matching event IDs and replayed 10 test submissions.
10 duplicate events suppressedLinkedIn clicks lost attribution after redirects
Employer-page redirects stripped li_fat_id; preserved query parameters and captured identifiers before navigation across 3 redirect paths.
3 redirect paths repairedIn-app submissions missed conversion events
The embedded form displayed confirmation without navigation; replaced URL-based rules with submission events across 6 device tests.
6 test submissions captured| Jan ’25 | 2 | conversion sources deduplicated; CRM employer qualification and attribution implemented |
| Feb ’25 | 3 | employer landing pages launched for warehousing, construction and manufacturing |
| Mar ’25 | 18 | Sponsored Content creatives tested with employer-only staffing calls to action |
| Apr ’25 | 4 | audiences segmented by industry, company size, seniority and serviceable geography |
| May ’25 | 12 | jobseeker phrases added to on-site search negatives; applicant events excluded |
| Jun ’25 | 3 | retargeting audiences launched; applicants, customers and submitted leads excluded |
| Jul ’25 | 2 | campaigns switched from click optimisation to validated website conversion bidding |
| Aug–Dec ’25 | 6 | CRO tests covered headcount, shift timing, location and contact fields |
North YorkOntario temporary help agencies require an operating licence; the requirement took effect on 1 July 2024.
1 Ontario landing-page checklist covered agency licensing and employer verification
ScarboroughEmployment areas along Highway 401 include manufacturing and warehousing sites.
1 warehouse creative variant requested worksite postal code and shift headcount
EtobicokeHighway 427 and the Gardiner Expressway serve industrial employment areas.
2 intake fields captured reporting location and required shift start
Downtown TorontoTTC overnight service uses the Blue Night Network; subway trains do not operate around the clock.
1 shift-access question checked overnight reporting requirements
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6M monthly paid impressions. Make yours count.
QliqQliq LinkedIn exports: 6M monthly paid impressions across 24 accounts; average paid click: $7.95.
6 M
paid impressions per month across 24 client accounts
6 B2B segments; Canadian targeting only
QliqQliq LinkedIn Campaign Manager exports$7.95
average cost per paid click
$286,200 spend divided by 36,000 clicks per month
QliqQliq LinkedIn Campaign Manager exports0.60%
paid impression-to-click rate
36,000 clicks from 6,000,000 monthly impressions
QliqQliq LinkedIn Campaign Manager exports$159
cost per deduplicated lead
1,800 monthly leads; 5.0% click-to-lead conversion rate
QliqQliq campaign exports + client CRM reconciliation| Business segment | Impressions / mo | Avg CPC | Cost per lead | Ad CTR | Frequency / mo | Lead Gen Form share |
|---|---|---|---|---|---|---|
| Software & SaaS | 1,800,000 | $9 | $180 | 0.60% | 4.5 | 70% |
| Professional services | 1,200,000 | $8 | $160 | 0.70% | 4 | 65% |
| Manufacturing | 1,000,000 | $7 | $140 | 0.50% | 3.2 | 50% |
| Financial services | 800,000 | $7 | $140 | 0.60% | 4 | 60% |
| Recruitment services | 700,000 | $8 | $160 | 0.60% | 3.5 | 75% |
| Corporate training | 500,000 | $7 | $140 | 0.56% | 2.8 | 40% |
Monthly totals: 6,000,000 impressions; 36,000 clicks; $286,200 spend; 1,800 leads. Every segment converts 5.0% of clicks. Form share measures leads captured through LinkedIn Lead Gen Forms. Source: QliqQliq LinkedIn Campaign Manager exports + client CRM reconciliation, 24 accounts
LinkedIn B2B adsPaid social, all sectors
Insertion means the 1st through 10th sponsored item encountered, not auction rank. Separate placement test; not the account-wide CTR. Early LinkedIn placements underperform the cross-platform baseline amid competing sponsored content. Source: QliqQliq consented feed-placement test + campaign click logs
Competitor ad audit coverage by Canadian city
reviews = distinct ads reviewed; firms = distinct advertisers. Totals: 800 ads, 185 advertisers. Each advertiser assigned once by Canadian office location; not inferred delivery location. Source: QliqQliq review of LinkedIn Ad Library + advertiser websites
$286,200
monthly spend across 24 client accounts
QliqQliq LinkedIn Campaign Manager exports36,000
paid clicks per month from 6 million impressions
QliqQliq LinkedIn Campaign Manager exports4.1
sponsored items per 20 feed items across 200 sessions
QliqQliq consented feed audit68%
of impressions delivered on mobile devices
QliqQliq LinkedIn Campaign Manager exports22%
of monthly spend allocated to retargeting
QliqQliq LinkedIn Campaign Manager exports$47.70
blended CPM across 6 business segments
QliqQliq LinkedIn Campaign Manager exports+18%
CPC for director-level targeting versus manager-level targeting in matched tests
QliqQliq audience split tests31%
of reviewed ads explicitly address 1 industry
QliqQliq competitor ad audit, 800 ads42%
of reviewed ads promote 1 downloadable resource
QliqQliq competitor ad audit, 800 ads3.2 M
forecast member audience across 6 segment definitions, before overlap removal
LinkedIn Campaign Manager audience forecasts60/30/10
% of spend on single-image, video and document ads
QliqQliq LinkedIn Campaign Manager exports28%
of reviewed ads include 1 numerical proof point
QliqQliq competitor ad audit, 800 ads19%
of reviewed ads include 1 customer quotation
QliqQliq competitor ad audit, 800 ads2.7 s
median mobile LCP across 48 campaign landing pages
Chrome UX Report44%
of 48 campaign landing pages pass mobile Core Web Vitals
Chrome UX Report1,800
deduplicated leads per month across 24 accounts
QliqQliq client CRM reconciliation5.0%
click-to-lead conversion rate across 36,000 monthly clicks
QliqQliq campaign exports + client CRM reconciliation62.5%
of 1,800 monthly leads captured through LinkedIn Lead Gen Forms
QliqQliq campaign exports + client CRM reconciliation30%
of 1,800 monthly leads accepted by sales teams
QliqQliq client CRM reconciliation$530
cost per sales-accepted lead across 540 monthly accepted leads
QliqQliq campaign exports + client CRM reconciliationMethod: 24 client ad accounts · 90 days of campaign data, monthly averages · 800 competitor ads reviewed · 185 advertisers · 200 feed sessions · Updated Q3 2026
Built for speed
4 tools and scripts. Less talk, more action.
Get pages out of the queue
Our in-house tested scripts accelerate fixes and pages, so your campaign doesn't sit around waiting for an agency handoff.
Move from idea to live faster
Your team uses in-house AI tools to get fixes and pages live in hours or days. You focus on the leads, not the machinery.
Find SEO trouble in hours
QUIQ Pixel identifies technical SEO problems in hours, giving your team a faster route to fixing issues that hold your site back.
See your investment at work
Open your Glass Box Portal any time. Check rankings, leads, spend and the change log without waiting for an agency update.
Who does the work
1 team. Your leads are the point.
Founder Anton Kovalchuk, Lena, head of social, and our CMO, developers, SEO and PPC specialists work together. You get a team focused on calls, revenue and qualified leads—not a lecture on tech.
Toronto office, 123 Edward StSEO, PPC, dev in one team
Anton KovalchukFounder
LenaHead of social media
6 answers before you spend another dollar
What do LinkedIn marketing services in Canada include?
We build your strategy, create content and manage paid LinkedIn campaigns. We also improve landing pages, using lead feedback to focus on the buyers you want.
How fast does the work start producing leads?
Our AI tools and tested scripts get fixes and pages live within hours or days. Leads grow more slowly; timing varies with your market, competition and budget.
Are leads or search rankings guaranteed?
No. We don't promise a specific lead volume or search position. We prioritize qualified leads and revenue, share our work and use feedback to improve it.
What does LinkedIn advertising cost?
QliqQliq's LinkedIn Campaign Manager exports put the average paid click at $7.95. Lead cost was $159 after QliqQliq reconciled campaign exports with client CRM data. Your audience and campaign affect cost.
What happened with 24 Hour Labour & Brokers?
Over 12 months, qualified monthly employer leads went 8 → 58; employer meetings, 4 → 29; and paid sessions, 400 → 800. Lead rates rose 2% → 7.2% per paid session and 2 → 14 per $1,000 CAD. Bidding signals excluded jobseekers.
Will you also work for my direct competitors?
No. We serve one major client per niche and region, never their direct competitors.
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Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Don't let the next buyer call your competitor.
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