SEO + PPC
We manage your search marketing together. Ad enquiries guide SEO pages and landing-page improvements.








We manage your search marketing together. Ad enquiries guide SEO pages and landing-page improvements.
Service pages attract organic visitors. Search insights sharpen your Google Ads and AI-search content.
Better landing pages give visitors a reason to enquire. Qualified enquiries feed back into Google Ads.
We ready your business details for AI search. Clear service details support your SEO pages and ads.
Your free audit looks at your search presence, ads, website and path to an enquiry.
The QUIQ Pixel finds technical SEO issues in hours, not weeks.
Our scripts and AI tools accelerate site fixes and new pages. Less waiting. More doing.
Your Glass Box Portal shows rankings, leads, spend and the change log.
Maverick Landscaping grew from 20 to 134 SEO and PPC leads/month.
For Maverick Landscaping in Mississauga, we redid organic service pages and separated paid landing pages.
Grew monthly leads from 20 to 134 by rebuilding organic service pages, separating paid landing pages and feeding qualified enquiries back into Google Ads.
A click trigger fired before validation; replaced it with successful-submission events and CRM lead-ID deduplication.
2 actions counted 1 leadPage cache preserved replacement numbers; excluded tracking scripts from optimisation and served original numbers before dynamic insertion.
3 templates affectedProject text loaded only after interaction; rendered descriptions server-side and linked projects from service pages.
18 projects lacked crawlable textA custom consent callback stripped stored click IDs; corrected consent sequencing and tested attribution only after advertising consent.
14% of consented leads unattributed| Oct ’24 | 2 | duplicate conversion actions replaced; CRM lead IDs deduplicated |
| Oct ’24 | 186 | negative keywords excluded jobs, DIY, supplies and unrelated services |
| Nov ’24 | 4 | paid landing pages launched with service-specific forms and call tracking |
| Dec ’24 | 4 → 1 | competing organic pages consolidated; project descriptions rendered server-side |
| Jan ’25 | 12 | ad creatives tested across interlock, patios and retaining walls |
| Feb ’25 | 3 | audience segments added in observation; customer exclusions applied |
| Mar ’25 | 30 | days of qualified-lead imports validated before conversion-based bidding |
| Apr–Sep ’25 | 96 | internal links added across service pages and neighbourhood project studies |
1 landing-page section explained paver maintenance near salted walkways
1 excavation checklist linked municipal tree-permit guidance
1 retaining-wall guide separated municipal and conservation-authority approvals
1 project enquiry field flagged heritage-property review
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Get A Free AuditAcross 6 business types, Keyword Planner and Ahrefs show 200K monthly service searches. Find your gaps with a free audit.
1,200 deduplicated commercial keywords targeting Mississauga
Ahrefs + Keyword Planner$79,000 spend; 10% click-to-enquiry rate; $131.67 per enquiry across 6 accounts
QliqQliq Ads accounts + call trackingMedian across 240 commercial SERPs; ads and Map Pack included
QliqQliq SERP capture15 of 60 businesses; 10 per business type, 6–9 pm weekdays
QliqQliq mystery-shopper test| Business type | Searches / mo | Avg CPC | Cost per lead | Top-10 ref. domains | Top-10 words | AI Overview |
|---|---|---|---|---|---|---|
| Renovation | 42,000 | $12 | $120 | 95 | 1,600 | 25% |
| Landscaping | 30,000 | $8 | $80 | 65 | 1,200 | 20% |
| Dental clinics | 52,000 | $16 | $160 | 130 | 1,800 | 15% |
| Law firms | 36,000 | $28 | $280 | 190 | 2,100 | 10% |
| Auto detailing | 18,000 | $5 | $50 | 45 | 1,000 | 5% |
| HVAC contractors | 22,000 | $10 | $100 | 85 | 1,500 | 15% |
200,000 searches total; 40 SERPs per type. PPC sample: 1,000 clicks and 100 enquiries per type; $79,000 total spend. Leads are enquiries, not booked jobs. Referring domains and words are medians. Source: Ahrefs, Keyword Planner, DataForSEO, QliqQliq Ads accounts
Position 1: 14.8% versus 27%, a 12.2-point gap. Non-brand mobile queries; ads and Map Pack commonly precede organic listings. Source: GSC of client sites: 6 service businesses versus 24 baseline sites, 12 months
Reviews: median for sampled top-3 profiles, equally weighted across 6 business types; not a ranking threshold. Firms: deduplicated profiles assigned to non-overlapping study areas around these neighbourhoods; total 4,800, not a citywide census. Source: QliqQliq Maps grid scan, 49 points per study area; neighbourhood names: City of Mississauga.
of non-brand organic clicks come from phones
GSC of client sites, 6 businessesof commercial keywords include Mississauga, a neighbourhood or a near-me modifier
Ahrefs, 336 of 1,200 keywordslandscaping searches during April–September versus October–March
Keyword Planner, 24 monthsof HVAC searches concern cooling rather than heating or general service
Keyword Planner, 7,700 of 22,000 monthly searchesenquiry rate on location-specific landing pages versus matched generic service pages
Client analytics + call tracking, 6 businessesof commercial SERPs display a Map Pack
QliqQliq SERP capture, 216 of 240 SERPsof commercial SERPs display ads above organic results
QliqQliq SERP capture, 180 of 240 SERPstop-10 results belong to service businesses rather than directories, publishers or platforms
QliqQliq SERP capture, 1,560 of 2,400 result slotsof sampled commercial queries trigger an AI Overview
DataForSEO, 36 of 240 SERPsreferring domains per top-3 service-business page, median
Ahrefswords per top-10 service page, pooled median
QliqQliq crawl, 600 pagesof sampled service pages publish a starting price or fee range
QliqQliq crawl, 180 of 600 pagesof renovation pages link to Mississauga building-permit guidance
QliqQliq crawl, 18 of 100 renovation pages; City of Mississauga building-permit guidance.of sampled PPC landing pages lack enquiry confirmation tracking
QliqQliq tracking audit, 42 of 100 landing pagesof sampled origins with field data pass all 3 mobile Core Web Vitals
Chrome UX Report, 38 of 100 eligible origins% of organic enquiries through calls, forms and chat, respectively
Call tracking + form and chat logs, 580 calls, 360 forms, 60 chatsorganic session-to-enquiry rate: 1,000 enquiries from 20,000 sessions
Client analytics + call tracking, 6 businessesof organic enquiries arrive outside Monday–Friday, 9 am–5 pm
Call tracking + enquiry logs, 320 of 1,000 enquiriesmedian first response among 48 answered mystery form enquiries
QliqQliq mystery-shopper test, 60 businessesof mystery form enquiries receive no response within 2 business days
QliqQliq mystery-shopper test, 12 of 60 enquiriesMethod: 1,200 keywords · 240 commercial SERPs · 600 top-10 pages · 60 mystery calls · 60 form enquiries · 6 client sites · CAD throughout. Public benchmarks retain their stated dates. · Updated Q3 2026
The QUIQ Pixel checks your site for technical SEO problems, giving our team a faster starting point for fixes.
Our in-house scripts speed up site changes and page builds. You get action while slower agencies are still setting up meetings.
Our tested AI tools accelerate page creation and updates. Our specialists keep the work focused on the calls and leads you want.
Open your Glass Box Portal any time for rankings, leads, spend and the change log. No chasing an agency for an update.
You built your business. You shouldn't have to chase updates while a rival takes the call. Anton Kovalchuk, Lena, our CMO, developers and SEO and PPC specialists focus on your leads and revenue, not jargon.



We run SEO and Google Ads, refine conversion paths and ready your business details for AI search. Each channel shares insights with the others, making your marketing a connected system.
We review your search presence, website, ads and enquiry path. This gives your Mississauga business a starting point to find missed opportunities.
Our in-house scripts and AI tools deliver fixes and pages within hours or days. Lead growth depends on your market, rivals and website. We don't guarantee rankings.
No. We reserve each niche and region for a single major client and don't take on direct competitors.
Your Glass Box Portal is open 24/7. It shows rankings, leads, spend and the change log, so you don't have to wait for an update.
Over 12 months, SEO and PPC leads grew from 20 to 134 a month. Organic leads went from 8 to 54; PPC leads rose from 12 to 80. We rebuilt service pages, set paid landing pages apart and sent qualified enquiries back to Google Ads.
Written and reviewed by Anton Kovalchuk, Founder of QliqQliq · Updated November 2026Get a free audit: your Mississauga search presence, ads and enquiry path.